The Right Hire.
Right Now.
Everything you need to transform your work.
Your One Next Step

Access this week's next step

How to Tackle the Social Media Problem in Your Business

This week, download our Social Media Manager vs. Virtual Assistant checklist to help you determine the best way to tackle social media for your organization!

Download Now

About This Episode

There’s a major difference between recognizing that social media is important and having the knowledge and skills you need to use it effectively. If you’re struggling to find the time to devote to social media, or you want to take your strategy to the next level, it might be time to hire a social media manager. 

 

In this episode, BELAY VP of Marketing Amy Appleton talks with Solutions Consultant Theresa Summerlin about the different ways that hiring a social media expert can help your business’ marketing, sales, and customer service. Theresa also shares some practical tips for leaders who are managing their own accounts and discusses a few key signs that it might be time to start outsourcing this piece of your business.

1. Social media is just one piece of your business strategy. It’s easy to think that posting on social media will transform your business, but you also need a strong sales and marketing strategy to back up your efforts. 

2. If you’re struggling to post consistently, consider hiring a social media manager. Building an online presence is time consuming, so if you and your team are overwhelmed, it’s probably time to outsource. 

3. Organization is the key to managing social media effectively. Invest in a scheduling tool and make sure you’re storing everything in one place.

One Next Step Podcast on White Smartphone

Recommended For You

129: Geoff Welch | Elevate Your Impact: Unlocking Potential with a Virtual Assistant

BELAY client Geoff Welch and his BELAY Virtual Assistant Trúc Towns talk with Tricia about their experience of learning to work together and their top tips for getting started working with a Virtual Assistant. Geoff also explains how delegation has allowed him to play to his strengths in both his career and his personal life.

128: Collaborative Intelligence: Unleashing the Power of AI-Assisted Productivity

In today’s fast-paced and interconnected world, harnessing the power of technology and artificial intelligence has become essential for businesses and professionals aiming to thrive in their respective fields. Today, we have the privilege of hearing from a remarkable duo who have embraced the potential of AI to enhance their productivity and streamline their work processes.

Wes Gay is a StoryBrand Certified Guide, Agency Owner, and Private Workshop Facilitator. And since 2016, he’s helped hundreds of organizations find clarity with StoryBrand. Jodi Reiter is an accomplished Executive Assistant, bringing a wealth of experience from the marketing, advertising and photography industries as she supports Wes. They sat down with Ryan to share their experiences, strategies and success stories in utilizing AI to collaborate more efficiently and achieve remarkable outcomes. Listeners will learn about the most impactful AI tools on the market and how to weave them into your daily workflow.

127: Maxwell Leadership Exclusive: Using Time or Abusing Time

Today on the podcast, we have a special episode courtesy of our friends at the Maxwell Leadership Podcast. BELAY CFO Lisa Zeeveld sat down with Mark Cole recently to co-host an episode of the Maxwell Leadership Podcast about how to get time back as a leader.