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True Life Stories: I Have An Amazing Assistant

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About This Episode

What’s the one thing a good leader can’t live without? An assistant!

In today’s episode, we’re taking a deep dive into making the most out of your time with a virtual assistant – everything from gaining trust, building a relationship, practicing good communication, and more.

Joining us will be Katie Lantukh and her virtual assistant, Ari Adler, to share their insights from working together for the last year. Katie is the CEO of Murphy Marketing, a messaging agency that helps its clients find the right ways to communicate their message. She and Ari will walk us through some best practices on how leaders and their virtual assistants can make the most of their time together.

1. If you always seem to be having emergencies or urgent requests, you need to evaluate your processes.

The most effective leaders don’t allow emergencies to run their day-to-day operations. Many times, we create our own emergencies because we overstate something’s importance or fail to really plan things out. Unless you’re an ER doctor, emergencies should never be the norm. And guess who can help you evaluate your processes to eliminate those emergencies? An assistant!

2. The best assistants don’t wait to be delegated to.

The ideal assistant will look for work, not wait around to be asked. They are proactive and seem to know what you need before you need it. They know what your ideal calendar looks like. And they know how to politely say “no” on your behalf. Then they go out and do it without waiting.


3. Using your inbox as a to-do list is a big no no!

One of the first things an assistant can help you do is declutter your inbox, and that might involve getting you to stop relying on email for everything, including your to-do list. Using email that way makes it too easy for things to get jumbled and lost, forgotten, or simply missed. Use your email to communicate and let an assistant take care of your checklists.

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