Whether you have a sales team or are in a sales role as a leader, you need to know how to overcome objections and pushback in the sales process. So how can you honor people’s objections while still closing the sale and delivering your product or service?
Today we’re going to talk about just that with Lisa Seal, BELAY’s VP of Revenue. Lisa has years of experience in growth management across several industries and various sales environments. She empowers our team at BELAY to really exceed their growth targets and has been instrumental in helping the organization grow – which, you might have guessed it, involves overcoming pushbacks and making sales!
That’s an important truth to remember. Because when you believe in what you’re doing, it’s so much easier than trying to force a product that you don’t believe in on someone who probably doesn’t even need it.
Does what you’re selling actually meet the need that your prospect has? You can’t answer that question until you hear from them about the pain point they are experiencing. Leading a sales process by preaching the features is a sure way to lose someone quickly. Listen to them, identify their needs, and sell away!
Most salespeople know not to come out of the gate with a price. That’s because, at that point, it’s just a sales transaction and you might have already lost a potential customer. Instead, show the value in what you are selling. How can it help them? Where does it fit into their experience? How does it address their needs? Show them all of these things before you ever discuss price.
BELAY client Geoff Welch and his BELAY Virtual Assistant Trúc Towns talk with Tricia about their experience of learning to work together and their top tips for getting started working with a Virtual Assistant. Geoff also explains how delegation has allowed him to play to his strengths in both his career and his personal life.
In today’s fast-paced and interconnected world, harnessing the power of technology and artificial intelligence has become essential for businesses and professionals aiming to thrive in their respective fields. Today, we have the privilege of hearing from a remarkable duo who have embraced the potential of AI to enhance their productivity and streamline their work processes.
Wes Gay is a StoryBrand Certified Guide, Agency Owner, and Private Workshop Facilitator. And since 2016, he’s helped hundreds of organizations find clarity with StoryBrand. Jodi Reiter is an accomplished Executive Assistant, bringing a wealth of experience from the marketing, advertising and photography industries as she supports Wes. They sat down with Ryan to share their experiences, strategies and success stories in utilizing AI to collaborate more efficiently and achieve remarkable outcomes. Listeners will learn about the most impactful AI tools on the market and how to weave them into your daily workflow.
Today on the podcast, we have a special episode courtesy of our friends at the Maxwell Leadership Podcast. BELAY CFO Lisa Zeeveld sat down with Mark Cole recently to co-host an episode of the Maxwell Leadership Podcast about how to get time back as a leader.
