25 Things a Pastor Can Delegate to a Social Media Strategist

Delegation is one of the most effective tools in a church leader’s tool kit. Delegation empowers your team and helps you grow your church. Here are 25 tasks you can start delegating immediately with the help of a Social Media Strategist. 

Developing, Implementing, and Managing Of Social Media Strategies on Facebook, LinkedIn, Instagram, Twitter, and More

Increasing Engagement and Followers

Handling All Commenting and Direct Messaging Across All Social Channels

Creating Smaller, Segmented Interest Groups In Facebook To Help Connect People

Developing and Managing A Monthly Content Calendar In Collaboration With Your Team

Managing, Creating and Publishing Original, High-quality Content

Researching People Groups To Better Reach Targeted Audiences

Building An Online Community

Monitoring Mentions and Tags Of Your Church In Others’ Social Media Accounts

Measuring The Success Of Social Media Campaigns With Metrics To Help You See Increased Engagement and Traffic On Your Social Media Channels

Guiding Your Team On The Early Adoption Of New Social Media Platforms

Collaborating With Your Team To Create Relevant Content Based On The Season Of Ministry or New Ministry Initiatives

Engaging With Your Community As They Ask Questions or Look For Additional Information On The Church

Guiding Social Media Engagements By Providing Next Steps For Additional Connection

Developing and Establishing Key Metrics With Your Team

Providing Weekly and Monthly Reports Based On Metrics Specific To Your Church and Its Goals

Curating Produced Content For Future Use

Evaluating The Benefits Of Paid Ad Placements

Leveraging Social Media To Engage Your Local Community

Creating Content With Your Team That Connects With Your Community or Target Groups

Engaging With Other Churches and Networks In Your Community To Build Awareness and Possible Collaboration Opportunities

Communicating The Vision and Culture Of Your Church With Your Community

Identifying Brand Ambassadors That Will Share Your Content Even If They Don’t Attend Your Church

Helping Your Church Support Your Local Business Community By Seeking Out Opportunities and Events To Promote Through Your Social Media Channels

Working On Creating A Diversity Of Content To Demonstrate The Culture and Personality Of Your Church