Webmaster

The Power of WordPress Plugins

We definitely aren’t shy about our love for WordPress. We think it’s a great platform with so many options that allow any business — virtual or otherwise — to customize their website to fit their specific needs. All companies are different, and websites should reflect that. One of the ways we can add this differentiation…

We definitely aren’t shy about our love for WordPress. We think it’s a great platform with so many options that allow any business — virtual or otherwise — to customize their website to fit their specific needs. All companies are different, and websites should reflect that.

One of the ways we can add this differentiation to websites is with plugins, which are downloaded to expand the functionality of WordPress. According to the WordPress website, there are 46,058 WordPress plugins out there to choose from. Some of these are necessary to get a website up and running, but others are able to take websites to a whole new level.

Even to us though, that’s an overwhelming number of WordPress plugins. It’s not hard to search for what you need to get a list of possible plugins that will do what you want, but even then, there are tons of options. Our webmasters keep up with all the latest plugins, new developments and best features, and there are a few that are really cool.

Here are a few:

  1. Frizzly — Think about a website you’ve visited where you hover over a photo and options pop up to pin the image, share it on Facebook, tweet it, etc. This plugin adds those hover features for social sharing and does it well. No distortion, stretching or random pop-ups across the page.
  2. CoSchedule — Hopefully, as part of your website and digital marketing efforts, you have an editorial or social media calendar of some sort. There is always a lot to keep up with, and this plugin allows you to set up posts for weeks or even months in advance. The drag and drop interface works really well and is very simple to use.
  3. Notifications Bar — You’ve probably seen a bar of color that goes across the top of blogs or websites. They usually say something about signing up for a newsletter or subscribing for more updates. This is a notifications bar, and it’s a great place to get people’s attention and ask them to do something.
  4. Instagram Feed — Obviously you have to be using Instagram for this one to apply, but it is a social media platform that is hugely popular, and becoming more and more so for businesses. This plugin allows you to display your Instagram feed however and wherever you want it on your website. It also has a “Follow on Instagram” button at the bottom that helps convert more website visitors into Instagram followers.

For those who have some WordPress and coding knowledge, installing, setting up and using these plugins will probably be pretty simple. However, for those who aren’t as familiar, they can be tricky. That’s why working with a BELAY webmaster is such a great option for improving websites and handling the regular maintenance that’s involved.

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